Create a Separate Space for Clubfitting, Repair

PGA Professional Bob Coman worked to create a special place for selling hard goods

Re-Merchandise the Shop to Give Event Participants More Selection

Past PGA Merchandiser of the Year Caroline Basarab-Dennison has sold more merchandise to tournament & outing participants

Offer a VIP Program

PGA Professional James Antonelli’s VIP program has made his members happy and increased sales

Set up a Concept Shop in a Member’s Office

PGA Professional Nick Muller has had success with working with members’ businesses

Use VIDEO to Sell More Merchandise

Past PGA Merchandiser of the Year Dennis Johnsen has seen a lot of success with his video series

VIDEO: PGA
Merchandise Show

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Persimmon Woods Merchandising Strategies

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Dale Morgan, PGA: Visual Merchandising

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Caroline Basarab-Dennison, PGA on Visual Merchandising

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