Categories Equipment

Play Golf America tees off this week during the Shell Houston Open with a $12 million ad campaign (April 22, 2004)

TaylorMade-adidas Golf parent adidas-Salomon looks to purchase the remaining 20.8 percent of the common shares of Salomon & Taylor Made Co., Ltd. Japan (April 22, 2004)

Arnold Palmer and Jack Nicklaus speak out on today?s golf balls (April 22, 2004)

Greg Norman favors a ?Tour? ball for all PGA Tour events (April 22, 2004)

Phil Mickelson is back to playing a Titleist Pro V1 after playing the Pro V1x last year (April 22, 2004)

CS First Boston downgrades its investment opinion on the shares of Acushnet Company parent Fortune Brands (April 22, 2004)

Wilson Golf announces it has joined Play Golf America as a participating manufacturer at the Play Golf America Days this month and next (April 22, 2004)

Callaway Golf Announces Record First Quarter Sales (April 22, 2004)

1,000 Attend Play Golf America Day in Charlotte, N.C. (April 19, 2004)

TaylorMade-adidas Golf announces numerous organization changes (April 15, 2004)

Sun Mountain introduces its new line of Country Club bags (April 15, 2004)

While most better players prefer forged over cast irons, it?s the opposite with wedges (April 15, 2004)

Alpha Golf introduces its new 425cc Version 2 model (April 15, 2004)

Former baseball slugger Jose Canseco will compete in professional long-drive competitions with AccuFLEX Golf shafts. (April 15, 2004)

PGA Professional leaves TaylorMade for Wilson Golf territory manager position (April 15, 2004)

The 2004 Masters Champion and runner up are Titleist ambassadors (April 15, 2004)

Royal Precision chalks up a 2004 Masters victory in the grip category as well as in steel shafts (April 15, 2004)

Fortune Brands to webcast April 23rd conference call on first quarter results (April 15, 2004)

Callaway Golf Company to broadcast first quarter 2004 financial results (April 15, 2004)

Padraig Harrington has a New Club in his Bag: A Prototype Wilson Driver (April 15, 2004)

A Team Approach: John Daly and Dunlop Golf (April 15, 2004)

The New Man at TaylorMade-adidas Europe: Rollen Jones (April 15, 2004)

Softspikes announces 2004 Golf Course Superintendent Advisory Board (April 8, 2004)

New La Jolla putters offer unique alignment (April 8, 2004)

Callaway Golf makes a commitment to Top-Flite with new $18 million advertising campaign (April 8, 2004)

Aero-tee is rewarding golf courses for recycling golf tees (April 8, 2004)

In evaluating its brand identity, Wilson Golf hires VSA Partners (April 8, 2004)

Cleveland Golf breaks ground for a bigger facility to accommodate the company?s growth (April 8, 2004)

Keith Yagi, president of Graphite Design International?s U.S. operation, will retire and transition leadership to Akio Karashima (April 8, 2004)

2003 PGA Teacher of the Year Laird Small agrees to a multi-year deal to endorse the DivotMat (April 8, 2004)

At Cobra, Hitting the Mark means Targeting the Average Consumer (April 8, 2004)

Mizuno Turns to the West for New Growth (April 8, 2004)

Sticking with the Tried and True: Titleist (April 8, 2004)

Cobra?s new SZ line offers longer distance, greater forgiveness, a solid feel, and a solid sound (April 1, 2004)

Graphite Design International (GDI) is adding a pair of new, high-performance shafts, the YS-Power for drivers and fairway woods and the GAT 105 and 75 for irons (April 1, 2004)

TaylorMade?s marketing plans for its Maxfli balls remain modest (April 1, 2004)

Slazenger Golf?s new Money golf ball offers soft feel and ?big returns? (April 1, 2004)

UST and PGMC release ACCRA shaft ship dates (April 1, 2004)

PGA Professionals must pass on any and all information pertaining to technology, price points to help maximize sales (April 1, 2004)

Adams Golf Releases its 2003 Year-end Results (April 1, 2004)